Fractional COO & Operations Consulting

More than a
consultant—
we join
your team.

Customized, long-term operations support for med spas, dermatology practices, and aesthetics clinics. From strategy to execution, we implement the systems your practice needs to run efficiently and scale.

Professional business consulting
Fortune 500
Executive Experience
Nationwide
Clients Served
4 Core
Service Areas

What We Do

What is a Fractional COO?

Fractional Chief Operating Officers are experienced executives who partner with practices at every stage of growth—part-time, with Fortune 500 expertise tailored to your goals.

Some practices need a strategic financial mind. Others need a steady operational hand for hiring, KPI tracking, or technology rollout. Many need both. Visional adapts to what your practice needs most.

We become an integrated part of your team while you maintain full ownership and creative control.

Start the Conversation
Growth Strategy
Develop revenue targets through market expansion, service line growth, and strategic partnerships.
Daily Operations
Payroll, KPI tracking, hiring, employee management, and routine administrative oversight.
Project Support
Technology implementation, SOP development, compliance audits, and special initiatives.

What We Offer

Our Services

Four specialized service areas designed to address the most pressing operational challenges facing aesthetics and dermatology practices today.

01
Fractional COO Support

Ongoing executive operations leadership for med spas and aesthetics practices. Monthly retainer engagement with full strategic and operational integration.

02
Monthly Support Packages

Structured recurring support plans tailored to your practice's size, complexity, and growth stage. From basic operational oversight to full COO-level management.

03
Start-Up Consulting

Launch your aesthetics or wellness clinic with the right operational foundation. Systems, staffing, compliance, and go-to-market strategy from day one.

04
Preauthorization Services

Insurance prior authorization management for dermatology practices. Stop losing patients to administrative bottlenecks—let us handle the process so your team can focus on care.

New Service

Preauthorization Services

Stop Losing Patients to Insurance Delays.

Dermatology practices routinely lose patients—and revenue—because prior authorization processes are time-consuming, complex, and take clinical staff away from patient care.

Visional manages the entire preauthorization workflow on your behalf. We navigate payer requirements, submit documentation, follow up on pending auths, and handle appeals—so your front desk and clinical team can stay focused on what they do best.

Whether you need support for a high-volume service line or comprehensive coverage across your practice, our preauth team integrates seamlessly with your existing workflows.

Learn More About Preauth Services
1 in 4
Patients abandon care due to prior authorization delays, according to AMA physician surveys.
16 hrs
Average weekly staff time spent on prior authorizations per practice—time that could be spent with patients.
93%
Of physicians report delays in patient care tied to prior auth requirements (AMA, 2023).

Our Team

The People Behind Visional

Jackie Van Dril, MBA, Founder & Fractional COO
Jackie Van Dril, MBA
Founder & Fractional COO

Jackie brings Fortune 500 operational leadership to aesthetics and wellness practices nationwide, helping owners scale without losing what makes their practice special.

Emily Hornak PA-C, Preauthorization Services Lead
Emily Hornak, PA-C
Preauthorization Services Lead

Emily is a certified Physician Assistant with deep experience navigating payer systems and insurance workflows for dermatology practices. She leads Visional's preauthorization division, ensuring practices recover lost revenue and reduce patient abandonment due to auth delays.

Client Testimonials

What Our Clients Are Saying

"Visional became a true extension of our team. Jackie understands the med spa world in a way most consultants simply don't—she's been an invaluable partner in our growth."

Med Spa Owner · Chicago, IL

"We were drowning in administrative work. Within two months of working with Visional, our systems were streamlined and my team actually had time to focus on clients."

Aesthetics Practice Owner · Nationwide

"Having fractional COO support gave us the strategic clarity to expand to a second location. I couldn't have done it without this level of operational guidance."

Wellness Clinic Founder

Common Questions

Frequently
Asked

Have more questions? We'd love to connect.

Book a Free Call
Where do we begin?
Schedule a free consultation call so we can understand your individual practice needs and determine whether a fractional COO engagement—or one of our specialized service offerings—is the right fit for where you are today.
What will Visional do for my practice?
It depends on your goals. Visional offers four service areas: (1) Fractional COO & Monthly Support—ongoing strategic and operational leadership; (2) Growth Strategy—revenue target development through market expansion and partnerships; (3) Project Support—technology implementation, SOP development, and special initiatives; (4) Preauthorization Services—insurance prior auth management for dermatology practices.
How long does an engagement last?
Visional is designed for long-term partnership. After your one-month trial, most clients move to an annual contract. We become deeply integrated into your practice, so the engagement is structured to grow with you.
Do you work with practices outside of Chicago?
Yes—Visional serves practices nationwide. We work remotely and can adapt to your communication preferences, whether that's weekly check-ins, project-based collaboration, or fully integrated daily support.
How does the Preauthorization Service work?
Our team integrates with your existing EHR and front-desk workflow to manage the full prior auth process—submission, follow-up, and appeals—on your behalf. We handle payer communication so your clinical and administrative staff can stay focused on patient care.

Insights & Resources

From the Visional Blog

Operational insights, growth strategies, and industry perspectives for med spa and aesthetics practice owners.

medspa · globalaestheticsconference November 07, 2024

Visional Attends GAC in Miami

We’re headed to the Global Aesthetics Conference in Miami Beach! We’re excited to add to our knowledge of the latest med spa operational and financial strategies, while networking with great aesthetic providers!

Read Article →
Operations June 13, 2025

Hands-On Implementation: The Med Spa Business Systems That Let You Scale Without the Stress

## You’re Ready to Grow—But Drowning in the Day-to-Day? Owning a med spa is rewarding, but without the right systems, growth can quickly turn into chaos. From staff management to marketing to client experience—it’s easy ...

Read Article →
Operations July 22, 2025

How to Choose the Right Bookkeeper for Your Med Spa or Small Business

When you’re running a growing med spa or small business, your time is too valuable to be buried in spreadsheets, reconciling transactions, or guessing at your cash flow. A skilled bookkeeper isn’t just a nice-to-have—the...

Read Article →
Operations December 12, 2024

Looking to 2025

Let us help you improve growth and profitability, whether you’re a dermatology practice, med spa, or plastic surgery practice, we have the best practice playbook.

Read Article →
Operations November 12, 2024

Here’s what med spas could learn from plastic surgery practices

Leading plastic surgery practices utilize Patient Care Coordinators (PPCs) to maximize patient experience. A patient care coordinator (PCC) is a key liaison between patients, surgeons, and staff. They are responsible f...

Read Article →
Operations June 13, 2025

Scaling Your Medical Aesthetics Practice: 7 Key Considerations for Sustainable Growth

## The Path to Scaling Your Medical Aesthetics Practice The medical aesthetics industry is growing rapidly—but scaling a practice takes more than just increasing appointments or adding new treatments. It requires strateg...

Read Article →
medspa · operations June 13, 2025

Struggling with Operations? Here’s How to Get Your Med Spa Back on Track

Struggling with med spa operations? If your schedule is packed but profits are flat—or your team feels burned out and disorganized—you’re not alone. In this blog, we break down the most common operational challenges med ...

Read Article →
Operations June 13, 2025

The Biggest Hurdles to Offering Wellness Services at a Medical Aesthetics Practice in 2025

## Integrating Wellness into Aesthetics: Why It’s Worth It—But Not Without Challenges In 2025, the demand for holistic beauty and wellness continues to rise. Patients are no longer just looking for smoother skin or fewer...

Read Article →
Operations September 11, 2025

Unlocking Growth: Why Lead Magnets Are Essential for Medspas & Wellness Practices

In the fast-growing world of aesthetics and wellness, standing out in a competitive market means more than running ads or posting on social media. The real game-changer? Building strong relationships with potential clien...

Read Article →
Operations June 13, 2025

What Should Be in Your Med Spa’s First Year Growth Plan?

## Laying the Groundwork for a Successful Med Spa Launch Your first year in business is make-or-break. As exciting as it is to open your med spa doors, the real challenge begins after the ribbon-cutting: building momentu...

Read Article →
Operations October 28, 2025

Why Med Spas and Wellness Practices Should Hire a Part-Time COO — Especially When Business Slows Down

When revenue starts to dip or appointment books aren’t as full, most med spa and wellness owners go into survival mode — cutting costs, scaling back marketing, and trying to do more themselves. But here’s the truth: slow...

Read Article →
Operations July 25, 2025

Why Med Spas Are Hiring Fractional COOs in 2025

The aesthetic and wellness industry is booming—but with rapid growth comes operational complexity. In 2025, many med spa owners are facing challenges they never anticipated: inconsistent revenue, overwhelmed staff, clunk...

Read Article →
Operations July 22, 2025

Why Working with Visional Gives You a National Edge — No Matter Your Practice Stage

At Visional, we don’t just consult—we partner. And one of the biggest advantages our clients enjoy is that they’re not growing in a vacuum. We work with medical aesthetics practices all across the U.S., and that means ev...

Read Article →

Get Started

Ready to Build a Better Practice?

Schedule a free consultation. We'll discuss your practice's specific needs and whether Visional is the right partner for where you want to go.

Book Your Free Consultation
Email
jvandril@visionalcoo.com
Phone
(267) 825-6601
Location
Chicago, IL · Nationwide